About Elerton

Elerton is an independent commercial partnerships practice based in Los Angeles.

Elerton is an independent commercial partnerships practice based in Los Angeles.

We work across entertainment, brands and rights-holder opportunities, identifying promising partnerships, bringing the relevant parties into the conversation and helping move them forward.

We work across entertainment, brands and rights-holder opportunities, identifying promising partnerships, bringing the relevant parties into the conversation and helping move them forward.

Our work can include talent collaborations, sponsorships, brand partnerships and other commercial opportunities involving rights-holders.

Our work can include talent collaborations, sponsorships, brand partnerships and other commercial opportunities involving rights-holders.

How We Work

01 — OPPORTUNITY

Define the Opportunity

Start with the goal and what each side can offer.

02 — FIT

Identify the Right Partners

Focus on the partners that fit the opportunity.

03 — POSITIONING

Make the Case

Show why the opportunity makes sense for both sides.

04 — MOMENTUM

Move the Conversation Forward

Bring the right people into the discussion and help keep the process moving.